B-13 Millennium Bay
Houston, TX 76044
 
January 28, 2011
 
Mr. David Warner
Director of Marketing
Eatery Foods, Inc.
100 Marshall Place
Racine, WI 54751
 
Dear Mr. Warner:
 I am writing to present my credentials for the position of Brand Manager, a position for which I am well qualified.  I am confident that you will quickly recognize my ability to make major contributions to your company’s marketing efforts. 
As my resume will attest, I have earned an excellent reputation for pumping new life into old brands and accelerating their performance.  Examples of my accomplishments in this area include: 
•	Tripled frozen pizza market share in only nine months
•	Increased microwave popcorn market share by 75% in two years
•	Improved direct mail orders of premium crackers by 42% in eighteen months through creative coupon approach
 My contributions to new brands have been equally noteworthy.  For example: 
•	Achieved 32% market share penetration for line of low salt shredded cheeses within one year of market introduction
•	Completed national roll-out of “Snack Packs,” a line of single-serving, fruit-flavored yogurt cups, in six months, reaching 22% market penetration
I am fully capable of making similar contributions to Eatery Foods in the marketing of either new products or existing brands.
Should you have room in your organization for a top-notch marketing professional capable of making immediate contributions to your marketing efforts and adding significant profit to your bottom line, please give me a call.  I look forward to hearing from you.
Thank you for your consideration.	
	Sincerely,
	Christine Thompson
	Christine Thompson
Enclosure